why did nabisco stop making ideal cookies? why did nabisco stop making ideal cookies?

I aqree that with all the boring cookies out there and the market for gourmet cookies Nabisco couldn't find a way to market them or sell the recipie to a gourmet cookie company who could market them. They were by far the best store bought cookie EVER made. You would think in the year 2010 they could figure out some solution to the melting problem. I loved those cookies. Sporty Hairstyles. Quit messing with your customers Nabisco or whoever owns you now in 2019. If everyone on this list did, maybe it would help. If products don't seem to be popular with our consumers, and demand starts to drop, a decision is made to discontinue the item. It just so happened to be a day when Dad took an Ideal bar headcount. I was looking up pinwheel cookies and came across Ideal. IT IS A SHAME THAT NABISCO WILL NOT MAKE THE COOKIES AND SELL THEM ONLINEHINT HINT NABISCO. "Ideal Bars" were the BEST!!! Loved Ideals-The Very Best! IDEAL COOKIES ARE A FAR CRY BETTER THAN ANY OTHER THEY MAKE. I kind of make a substitute with Ritz crackers, peanut butter and melted chocolate chips. Well it wasn't long afterwards they disappeared altogether. OK Nabisco, you have had your fun - BRING THE COOKING BACK!!!! PLEASE bring them back!!! I can't help but wonder if Hershey paid Nabisco to discontinue Ideal bars. :}, P.S. My Mom too kept these hidden as much as possible because we would devour them. Thanking you in advance for your cooperation in making our lives better. These were my favorite treat as a child! I wish they would bring them back at least as a promotional item for a few months, possibly the holiday season???? Nothing else compares. In 1882, the entrepreneur Jacob Loose bought a biscuit and candy company that would eventually be known as Sunshine Biscuits (after the companys baking plant designs) and, in 1908, launched the biscuit sandwich known as Hydrox. Along with that - bring back pudding pops! My Father used to buy them and ration them to my brothers and I otherwise we would eat the whole package. I would love to sit down and devour a few of them right now. Anyway, these little growths were easy to bite off, and would lend a fairly pure chocolate experience, one that only hinted of the peanut butter explosion that loomed on the not-so-distant horizon. I found the FB page but there isn't enough activity to turn the heads of Nabisco. They were so delicious out of the refrigerator. Roll into small balls and place on ungreased or parchment lined cookie sheets. I just saw this Comment Page Today; I Agree with Brenda who wrote earlier this very day, and so many, many others eho commented over the past 12 years, that IDEAL COOKIES were the Absolute Best snack of childhood and beyond, to whenever they stopped being made. Bring them back, who cares what the price is. I've contacted Nabisco. Sign up and like! Like Atlas Obscura and get our latest and greatest stories in your Facebook feed. Come on Nabisco, BRING THEM BACK!! These teeth-melting treats were promoted heavily, but disappeared after a few years. Nabisco if you arent going to bring back the Ideal Cookie, then sell the Cookie recipe and rights to some company that will. Please, please, please bring them back!!! These were definitely the best cookies. She said they were expensive so we couldn't always get them, but I always tried. Perhaps Nabisco has a deal with Reeses that they will not compeet! My Mom and I were just talking about Ideal cookies. Had to google it and found this thread. There are none like them. Far better than anything out their now!!! I don't know what is stopping them. I would love to have them again. Unfortunately the quality from Nabisco was not consistent. I'm looking for a cookie that my dad and I used to eat when i was little I belive they were Heydays or maydays similar to a 1000 Grand bar with wafer cookie and carmel and rice krispies does anyone remember??????? Since Vintage and Retro (i.e. With so many of us wanting them back has anyone sent Nabisco this link? Give it a try or let someone else make them. (Two words: Cheez-It.). My dad used to get at least to boxes of these one for himself and another for the kids. http://www.nabiscoworld.com/misccontent/contactus/contact.aspx?m=cu_form2&age=3&coppa=False&prod=True&sub=335 opps ;), My letter wasnt enough to bring em back, lets do this ppl :) Here's Nabiscos reply: Hi Dan, Thank you for visiting http://www.nabiscoworld.com and for your interest in Kraft Foods. (sigh) Why Nabisco why? I agree with everybody on this page. !I've never had a cookie I've enjoyed as much. It is now Nov 2016 and still NO IDEAL cookies on the shelf..why can't Nabisco sell their Recipe for the Ideal Cookie to like a Wegmans?? I loved them and there is nothing even close to their goodness!!! The best cookie ever - my Ohio farm raised husband never tasted one. I have tried the "similar" to Ideal Cookies, but nobody can capture that flavor and the joy that those cookies brought to my family. If anyone is lucky enough to live somewhere close to a Trader Joe's, then you need to go and buy their Chocolate Covered Peanut Butter Pretzels!! There are few things I wouldn't do for those cookies. google_ad_width = 120; Mondelez International, Nabisco's Chicago-based parent company, makes some of its snacks in Mexico, but it said in a news release that production from Fair Lawn and Atlanta, where it is closing. Nabisco workers in five states end company's first strike in 52 years The tough part comes when we have to share the news that the product you're trying to find has been discontinued. They were FAR BETTER than ANY peanut cookie and/or candy bar available today, INCLUDING the Nutter Butter cookies you make today. I too loved these wonderful cookies. For the longest time, I refused to believe that Ideal bars (we always called them bars) weren't being made anymore. I would say that I am amazed with how many people remember Ideal cookies but I am not. My Mother kept these IDEAL Peanut Butter Cookie Logs in the Bread Box part of our shelvesthey were maybe three inches long and sorta like a flatted log.dark rich chocolate, didn't taste cheap.and had an inner crispy peanut butter filling, with some moisture.something like a Clark Bar taste, only a bit more of a cookie. They were the best. They were Amazing. For the sake of money, some men will destroy goodness. google_color_text = "000000"; They were his favorite. I can personally buy them all and will . . Anyway, Glad to see I'm not alone. Wouldn't you think Nabisco would want make some bucks and satisfy the public by bringing this cookie back to market? They only came out in the cooler months. all cookies sold all over the world), which was valued at $30.62 billion in 2018, has been projected to expand at a compounded actual growth rate of 5.3% . Everytime we get together we talk about how we bit off both ends and used them as straws to drink milk. Would love to be able to buy again. I USED TO GET THE IDEAL COOKIES FROM MY PARENTS AS A GIFT. We need to contact Nabisco a.s.a.p. It was the absolute best. Does anyone remember how some of them used to be more rounded and others were flatter? At this time there are no plans to bring back our discontinued products, but we are always cooking up something new to help you live and eat better so you may discover a new favorite! While no where as good as the origional Ideal Bars, they are worth it, for a stared population of Ideal cookie fanatics !! I would buy them..in fact I know my entire family would buy them There were utterly AWESOME. If this cookie comes back with the same quailty as before, I'll will always buy this cookie! Even thought my dad didnt even get one! With my father it was always a toss up either the pinwheels or the Ideals, 95% the time it was the Ideals, one of the best of store bought cookies ever. - Touche, old man! Every year for Christmas my parents would buy me a lot of them for my stocking. Ok folks, you can duplicate the taste of these Ideal cookies. I will buy them out!!! Little Debbies just don't work for me. Have missed my favorite cookie for years. I would love to see this cookie again. They usually were gone during the drive home from the grocery store to the house. They were better than the Oreo with peanut butter in the middle, and that is saying a lot because I love those Oreos. With so many people wanting them I can't believe Nabisco doesn't bring them back--I'd be first in line for a box. I would love to see these cookies back in the grocery store, or even available through online ordering. It's a shame, and the list is rather long best cookie that I remember from my childhood have tried to find them for years without success used to sneak into my dads stash because they were so good have called and wrote a letter to Nabisco or rather Kraft and am waiting for an answer as to why that they cant bring them back it is so nice to know that I am not alone comforting to know that someone else knows exactly what cookie was so great in the 70's. After 30 years of no Ideal ccokies they musthave been to good for us m ere mortals. Feel free to have friends and family make additional requests. Also check out the other =Food of the 70s?> pages. I too was an Ideal Bar Addict. Really? I can see the package and taste those things right now. Long story short, it was a weird name for a cookie. Finally I returned home with the Ideal cookies after eating my final bite so that the perfect amout was found by my Mom. Crazy.. Thanks, Mark. I don't ever remember having them but it sounds like they were very tasty. Missed by everyone in my family and we would give almost anything to have a taste of those wonderful treats. "Squeaky wheel gets the IDEAL" Put this in your Header to Nabisco. Adolphus Green is president. Mom finally had to restrict us to 1 each otherwise they never lasted more than an hour after getting them home. Please, Please start making the Peanut Butter with Dark Chocolate cookies, these are the best cookies, there is no other and will never be any other cookies out there that is as wonderful as these cookies. There must be a warehouse stash somewhere with these. Some things should never have been changed, and this was one of them! I remember, my step-dad bringing fresh cookies out to us when we would pick him up. But no kidding -Nothing can substitute for Ideals. Nabisco, the maker of Oreo cookies and other treats, said its NJ plant's approximate 600 workers have either retired, transferred or were looking for other jobs. I think I crave them everyday, I believe I was an Ideal junkie as a child!I was so glad to find a support group! I used to love Ideal Bars: there was a certain salty sweet inside "crunch", and the way the outside chocolate used to melt, so you had to eat it faster, especially in the summer! Im 55 now but I can still remember those awesome chocolate covered cookie bars I can still taste them they were the best ever cookie ever made in my opinion my aunt that just past at the age of 95 still remembered those cookies. Nabisco workers had said their first strike in 52 years is about keeping what they already had as employees producing Oreo cookies, Ritz crackers and other snacks for Nabisco parent Mondelez . We also search for this cookie but now the truth is out we will stop, kind of sad. I'm beginning to wonder if these were laced with cocaine! Anyways, not as good as Ideal, I'd like to see them come back. It is clear that EVERYONE remembers how good these were and many have fond memories of these cookies as do I. How do we get to it? Anyone ever track down the recipe from Nabisco? I used to hate that they came in such a small package, but that is the size package I would kill for now. Nothing compares to the original Ideal Cookie Bars. Too much cookie, not enough fudge and peanut butter. I too grew up with the wonder that was Ideals cookies and I miss them terribly. I have tried to find an alternative over the years, to no avail. BRING THEM BACK!!! But then I would probably gain 10 pounds! The absolute best cookie I have ever had. Maybe we could petition to get them backwho is with me, OMG! Midnight munchies were also a time to slip away to savor these delectable treats. These were my favorite cookies as a child and I also kept them in the fridge!! My husband and I started to think maybe we had dreamed about Ideal Cookies. He was amazed that I knew what he was asking. It's decades later and those of us middle aged and older would enjoy having a cookie that tastes like something other than sugar to snack on. Oreo Big Stuf was introduced in 1984 and was about 10 times the size of a traditional Oreo. Mix together flour and potato starch flour; add to butter mixture and stir until combined. Please bring them back! I loved them so much that I actually got them as a gift on my birthday. Nothing compares!!! Im disappointed to learn that they no longer make these wonderful cookies. Another brand recently introduced a snack that looks just like Ideal Cookies but not even close to the original taste. I would reach into the long, rectangular box; the bars would be cold to the touch, yet even at first contact my chubby hands would leave tell-tale fingerprints on the cookies I touched. They were much butter than the dry poptarts we are forced to have as replacements today. Oreo Flavors You'll Sadly Never Get To Try Again - Mashed.com Youd be surprised how many companies are hoarding trademarks, Kassoff told The Consumerist in 2014. google_color_link = "A74403"; We used to buy those cookies and count them out so that everyone got an equal number. I think I saw the Nabisco executives all testifying before congress and each one in turn said "Ideal cookies are not addictive" and they had to pay millions in a settlement. I am your biggest fan. I can't go in to the cookie isle without looking for them. My husband and I lived in the mountains befor they had cable, so we would listen to the stereo and have Ideal cookies and Milk two or three times a week! Not quite the same quality but really close. They were my absolute fav cookie and I can almost taste one! I'm going to the web site to put in a request. :). Please, Nabisco, bring them back! Of course we stuck pretty close to those Ideals. She would check out with a half full package. Finaly found on the web, after years of idly searching. And if Nabisco is too stupid to bring back the bars, then head to Trader Joe's! He was going on about what happened to "his" peanut butter bars. bummer. There is a whole new generation that would love them. Come on you guys bring them back. //-->, Loading images, if this message doesn't go away you may need to enable javascript in order to see pictures. I looked forward to autumn when they would reappear at Thriftway supermarket. As a holiday ritual, my brother Steve and I used to sneak away early from family dinners and drive to the local WaWa grocery store to buy Ideal cookies. Glad to know others remember them and they were not a figment of my imagination. I know it sounds crazy but all of these comments made me feel better. Surely we can get a comeback?? I would sneak one or two every once in a while. SURE WISH THEY'D BRING THEM BACK EVEN AS A SEASONAL SPECIALTY. It's nice to see so many other people feel the same way I do. Keebler realized this was a problem and quickly attempted to rename the cookies Droxies, a sort of softening of the name to discourage people from thinking of chemicals. I would base my weekly calorie intake around these cookies! I'm 51 years old now, and my only fear is that if Nabisco ever introduces this cookie again, I would promptly buy a couple of packages of them, pour a nice glass of cold milk, eat through the first package, and probably a few of the second. Please Nabisco bring them back . Not bad, but not the same. TOO. I think of these cookies often. My mom would hide ours, too. they we're the best cookie ever made!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!!1. The chocolate peanut butter logs were a staple in my grandmother's cupboard.